The Global Player: How to become 'the logistics company for the world'

Expression of thanks

Index

List of abbreviations

List of figures

List of tables

Executive Summary

1. Introduction

1.1 Problem

1.1.1 Objective

1.1.2 Roadmap

1.2 History of DHL

1.2.1

15

1.2.2 Organizational Structure of DHL

1.3 Overview of the Logistics Division and its Main Competitors

1.3.1 DHL Global Forwarding

1.3.2 DHL Freight

1.3.3 Supply Chain

2. Corporate strategy

2.1 Core competencies: What are our roots?

2.2 Merger & Acquisition: Has it been a good strategy?

2.3 Ansoff: What is the best way to grow?

2.3.1 Market penetration C-C

2.3.2 Product development C-N

2.3.3 Market development N-E

2.3.4 Diversification N-N

2.3.5 Application

2.4 BCG/BCG II: What corporate strategy does make sense?

2.5 Implication: What has proven to be successful? What is a good strategy for the future?

3 Competitive Strategy for DHL's Logistics Division

3.1 Porter's Five Forces

3.1.1 The Degree of Rivalry

3.1.

39

3.1.3 Supplier Power

3.1.4 Threat of Substitutes

3.1.5 Threat of Entry

3.1.6 Politic - The sixth Force

3.1.7 Strategies to the compensation of Porter's Five Forces

3.2 Porter's generic strategy

3.2.1 Global Competition

3.2.2 Main Aspects of Porter's Generic Strategies

3.3 Hybrid Strategies

3.3.1 Sequential hybrid strategies

3.3.2 Multi-local hybrid strategies

3.3.3 Simultaneous hybrid strategies

3.4 TOWS: Generating More Strategic Options

3.4.1 Implications: Evaluating strategies options

3.5 Value chain: Processes that match the strategy

3.6 Future Outlook: What a

65

4. Selected highlight: Ton of Gain, Sustainable Competitive Advantages

4.1 Functional Strategies: The Most Important Things to Do

4.1.1 The Future Develops Today

4.1.2 Initiatives for growth and success

4.2 Going global: Key Markets and the World

4.2.1 Billion-Investment in the USA

4.2.2 The DHL presence in BRIC states

4.3 Strategic Alliances

4.3.1 A strong partnership with Deutsche Post World Net

4.3.2 Logistics partnership with Formel1TM

4.3.3 Establishment joint undertaking with Lufthansa

5 Conclusion

List of literature

Sources

Author's Profile